Posts Tagged ‘CPM’

Forum owners used to have a hard time monetizing their traffic. In the early days, most ads were sold privately by the forum admin/owner directly to buyers. Big general topic forums in particular had the toughest time monetizing because it was hard to convince potential local buyers of the value of putting an ad with a few […]

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November 12, 2014 @ 1:38 am | Category:forum monetization, Increasing CPM | Tags: , ,

I often overhear publishers talk about how their Adsense revenue is dropping significantly over previous years, or even dropped from the previous quarter. Seasonal CPM fluctuations are common in the online ad business and most publishers are aware of this, but some publishers can’t understand why their Adsense revenue is dropping, especially in Q4 as we get closer to the […]

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